One of the most common questions I hear from families before their photo session is: “What should we wear?” Outfits play a huge role in how your final gallery looks and feels. The right choices can make your photos look polished, cohesive, and elevated—without feeling overly “matchy-matchy.” Coordinating a handful of outfits can be quite the daunting task so hopefully we can help!
Recently, I photographed a young family in Shenandoah County, Virginia who absolutely nailed their outfit selections, and their gallery is the perfect example of how thoughtful styling can elevate your photos.
Start with a Coordinated Color Palette
Instead of everyone wearing the same exact shade, choose a color palette with 3–4 complementary colors. In this family’s session, earthy tones like mauve, cream, tan, and muted purples tied everything together beautifully. The outfits flowed with both the porch backdrop at their home and the rolling fields at sunset. For an early fall session, these colors perfectly complemented the season while still allowing for photos that can be enjoyed all year.
Pro Tip:
Pick one person’s outfit first (usually mom’s dress or a statement piece), then build the rest of the family’s looks around it.
Mix Textures and Patterns Thoughtfully
Notice how the mom’s plaid dress added subtle pattern and movement while the rest of the family kept their looks simple. This kept the photos interesting without feeling overwhelming.
- Patterns: Stick to smaller, timeless prints rather than bold graphics.
- Textures: Linen, cotton, knits, and denim photograph beautifully and add depth.
Choose Neutral Foundations with Pops of Color
The boys wore jeans with neutral button-downs, which gave the overall gallery a classic and timeless feel. Dad’s sport coat elevated his look while still tying into the relaxed, rustic vibe of the session.
This approach keeps photos from looking dated and allows your family’s personalities to shine.
Consider the Setting
This family session took place on their property, with wide open fields, cattle, and mountain views in the background. Their outfits matched the natural, rustic setting perfectly—cowboy boots, earthy tones, and comfortable clothing that looked authentic to who they are as a family.
When choosing your own outfits, think about:
- Will you be in the mountains, fields, or an urban setting?
- Do your colors complement the natural surroundings?
- Are you comfortable enough to move, play, and snuggle?
Keep Comfort in Mind (Especially for Kids!)
Outfits only work if everyone feels good in them. The boys were comfortable enough to run, laugh, and play—and it shows in the photos. Avoid itchy fabrics, stiff collars, or shoes your kids don’t like to wear. Happy kids = happy photos!
Final Thoughts
Family photos are about capturing connection, joy, and personality. Outfits that are cohesive—but not identical—help tell your story in a natural and timeless way.
If you’re unsure what to wear, don’t hesitate to reach out! I’m always happy to help you put together a color palette or give feedback on outfit ideas. And remember, the best photos come from families who feel like themselves, so choose outfits that reflect you.
Ready to book your family photos? It would be an honor to make these moments last a lifetime! Be sure to connect before you go!
